The Creative ZEN packaging complements the device superbly. The layout is similar to the Stone Plus packaging with the speaker drum ripple lines surrounding the product itself, but Creative have used much richer colours and followed though with the sound-wave lines to continue behind the ZEN. This concept allows the user to imagine the sound this device will produce and with the ZEN floating smack bang in the middle.

Creative have followed through with the rich, bold colours to the rear of the packaging and have arranged the image icons that represent some of the features that this digital player can do along the side of the packaging. This leaves the back of the packaging to advertise the accessories (added extras) that accompany the ZEN. Creative have also managed to include some specs which are also printed in 18 different languages at the bottom of the box.

Next Page - Features and Specs

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